SIMON Cowell begged people not to Google him with long hair - but countless thousands will be doing just that tonight.

Amanda Holden is seen quizzing the judge about the time he had long shoulder-length hair when he was in his 20s.

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And in many ways, the pictures have to be seen to be believed, with Simon seen sporting flowing hair and a pencil moustache.

Amanda told him, referring to the newest member of the judging line-up: "Bruno was saying today that you used to have shoulder-length hair."

Sounding amused, Britain's Got Talent's Simon, 63, replied: "I did."

She replied: "I want to see that, I'm going to Google it."

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Suddenly wishing the matter had never been brought up, he insisted: 'No please don't. No, no, no, no, not now."

It's not the first time Simon's early look has been brought up on TV, with the topic also being raised when Oprah Winfrey whipped out the picture.

The image showed him at some point in the 1980s with dark hair and a short-sleeved muscle T-shirt.

He told her: "It's not a great look, is it? God, I had a moustache. And I wasn't even a mechanic!"

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Simon, born in 1959, began his career in the music business at EMI, where his dad was an executive.

He later struck out on his own, gaining his first hit with So Macho by singer Sinitta, who he remains close with to this day.

The star made his first million after convincing Soldier Solider stars Robson Green and Jermone Flynn to release Unchained Melody. It was the best-selling single of 1995.

In 2001, he became a judge on ITV's Pop Idol, a huge show that spawned several international versions and was a precursor to The X Factor.

His S Records company signed the two finalists from the first series, WIll Young and Gareth Gates, who went on to have No 1 songs.

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