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Jade Goody’s racist comments on Celebrity Big Brother 12 years ago would not have been aired today, says Channel 4 boss

RACIST comments made by Jade Goody on Celebrity Big Brother 12 years ago would not be aired today, according to Channel 4’s boss.

Alex Mahon told MPs some scenes involving the late reality TV star would not be “tolerated” by today’s society.

 Goody was a contestant on Big Brother in 2002
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Goody was a contestant on Big Brother in 2002Credit: Enterprise News and Pictures
 In 2007 a race row blew up when Jade and others seemed to gang up against Shilpa Shetty on Celebrity Big Brother
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In 2007 a race row blew up when Jade and others seemed to gang up against Shilpa Shetty on Celebrity Big BrotherCredit: Channel 4
Shilpa Shetty in Big Brother
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Bollywood beauty Shilpa Shetty went on to win the fifth series of CBBCredit: Wenn

Goody was a contestant on Big Brother - which first aired on Channel 4 before it moved to Channel 5 - in 2002, and in 2007 took part in the celebrity edition of the show.

In 2007 a race row blew up when Jade and others seemed to gang up against Bollywood star Shilpa Shetty.

Ms Mahon told the Digital, Culture, Media and Sport committee yesterday: “It was a mistake to broadcast racist and offensive material.”

She said stricter controls would now prevent it.

She added: “The care protocols we have in place nowadays wouldn’t allow things to go as far as they did.”

 Jade Goody passed away in 2009 after being diagnosed with cervical cancer
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Jade Goody passed away in 2009 after being diagnosed with cervical cancerCredit: Getty - Contributor
 Between 2008 and 2009 around half a million extra cervical cancer screenings were attended; the period in which Jade was diagnosed and passed away
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Between 2008 and 2009 around half a million extra cervical cancer screenings were attended; the period in which Jade was diagnosed and passed awayCredit: Peter Powell Limited
 Before her passing, Jade planned her children's future and raised public awareness of cancer and its prevention
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Before her passing, Jade planned her children's future and raised public awareness of cancer and its preventionCredit: Getty - Contributor

 

In reference to a documentary Channel 4 will air about the life of Goody, Ms Mahon said: "When you look back at that, when you look back at what happened to Jade, how she was treated in the tabloid press, what was put on air, I would say that public taste has moved the other way - there are things in that show that we would probably question whether we would do now.

"In fact Ofcom upheld a point about the show."

Goody died in 2009 after being diagnosed with cervical cancer in 2008.

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