Model who was told she needed to ‘slim down to the bone’ is now fronting #nosizefitsall campaign
Rosie Nelson, from Canberra, Australia, wears a size 8-10 UK but was told by a London modelling agency that she needed to lose weight
AN Australian model who was told she needed to “slim down to the bone” has founded a petition in the aim to end the trend for super skinny models.
Rosie Nelson, from Canberra, Australia, wears a size 8-10 UK but was told by a London modelling agency, when she was just 21, that she should come back when she was “down to the bone”.
The comment forced the young model to re-think her place in the fashion industry, and she has now founded a petition to “create a law to protect models from getting dangerously skinny”.
Rosie, now 24, is currently based in London and has so far been successful with her - attracting nearly a whopping 130,000 signatures.
The model has even visited Number 10 Downing Street to put it before the parliament inquiry.
Rosie has teamed up with the and is putting her name and face to their new #nosizefitsall campaign.
The campaign states: “The presentation and idolisation of a uniform body type by the fashion industry has significant and wide-reaching consequences.
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“It is time for the fashion industry to recognise that it can and must effect change in this area.”
The campaign officially launches next week - coinciding with the opening of London Fashion Week SS17.
The campaign calls for an end to BMIs of less than 18.5 on the catwalk and also wants to see sample sizes of size 12 or larger on the runways - reflecting average body sizes in the UK, Australia and the rest of the world.
Rosie is set to face the campaign alongside plus-size model Jada Sezer.
Rosie writes on her change.org: “Modelling can be a very lonely place, especially for girls working internationally who are away from the usual support network of friends and family,
“When models travel overseas they are often put into shared accommodation with other models, and being surrounded by girls who are all striving to stay thin can perpetuate bad eating habits and encourage eating disorders.
“I've been on shoots for up to 10 hours where no food is provided - the underlying message is always that you shouldn't eat.”
Women's Equality leader Sophie Walker will lead the campaign and it will operate on social media under the hashtag #nosizefitsall.
The campaign states: “28 published empirical studies from the UK, Europe, North America and Australia have found that media images have a direct impact on how negatively or positively we view our bodies, with negative body image putting someone at a considerably heightened risk of developing an eating disorder,' the campaign states.
“The softly, softly approach has been tried for years and is not working.
“The time has come to demand change.”
To sign Rosie Nelson's petition, click . To follow the #nosizefitsall campaign click .