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CHOC SHOCK

Major bargain retailer slashes price of huge box of Ferrero Rocher leaving fans saying ‘that’s highly unfair!’

Luxury chocolates slashed to £1 in surprise deal — shoppers go wild
Box of Ferrero Rocher chocolates.

A MAJOR bargain chain has sent chocolate lovers into meltdown after slashing the price of a 24-piece box of Ferrero Rocher to just £1 — sparking a frenzy online.

Shoppers spotted the mega deal at B&M, with customers across the UK now racing to grab the luxury treat.

Ferrero Rocher 24-piece box, 300g, reduced to £1.00.
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The 300g box, normally priced at £5, has been reduced by a whopping 80 per cent — now just £1.
B&M Bargains storefront with sale signs.
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Many rushed to their nearest store in the hopes of getting their hands on the cut-price chocolatesCredit: Reuters

The 300g box, normally priced at £5, has been reduced by a whopping 80 per cent — now just £1.

One eagle-eyed Facebook user shared the news, posting: “Ferrero Rocher 24pc Box 300g for £1 at B&M,” triggering hundreds of comments from sweet-toothed bargain hunters.

One fan wrote: “Well that’s highly unfair…I was in there an hour ago and didn’t see this post until now. These are my favourites.”

Another asked: “What time please?” while someone else chimed in: “I’m impressed.”

Read more on Money

Many rushed to their nearest store in the hopes of getting their hands on the cut-price chocolates — with some warning that stock is flying off shelves.

The shock deal follows a similar CHOC SHOCK offer at Heron Foods, where the same 24-piece Ferrero Rocher box was reduced to just £5 — a 55 per cent saving on the usual £11 price tag.

That discount was also hailed as a great option for a last-minute Mother’s Day gift.

One shopper said: “Great price if you have a Heron Food store near you and would make an ideal Mother's Day gift too.

"Everyone loves Ferrero Rocher so well worth stocking up at this fantastic price.”

The chocolates are often seen as a premium treat, perfect for sharing or gifting.

5 ways to save money in B&M

Their golden wrapping and posh packaging make them a go-to choice for special occasions.

Ferrero Rocher says its chocolates are “the perfect gift to share with your loved ones.”

Its description adds: “A whole hazelnut surrounded by delicious layers of crispy wafer, a velvety filling, smooth milk chocolate and finely chopped hazelnut pieces.”

Another delighted shopper said: “Will be picking up some of these for my son, thanks for sharing.”

Stack of orange B&M shopping bags.
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Retail experts also advise checking for loyalty card discounts and using online comparison sites to find the best valueCredit: PA
a box of 24 ferrero rocher chocolates
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Ferrero Rocher says its chocolates are “the perfect gift to share with your loved ones"Credit: Tesco

A third added: “Brilliant price, cheapest I’ve ever seen Ferrero Rocher chocolates for a box this size.”

And it’s not just B&M and Heron Foods slashing prices.

Morrisons has cut the cost of the same 24-pack from £10.50 to £5 for More Card holders, just in time for Mother’s Day on March 30.

Tesco has also joined the chocolate price war, with yellow sticker deals reducing 16-piece boxes (200g) to just £1.75. They’re usually £7 — so shoppers are saving over 70 per cent.

One savvy shopper, Matthew Dawes, shared his delight in a Facebook group, saying he nabbed three boxes.

He joked: “Me: Shall I go to little Tesco, see if they have anything nice for pudding?”

His wife replied: “Can do but I doubt you'll find anything.”

His response? “Hold my beer.”

Read More on The Sun

While prices vary across supermarkets, fans are urged to shop around and act quickly — as these bargain boxes won’t stay on shelves for long.

Retail experts also advise checking for loyalty card discounts and using online comparison sites to find the best value.

How to save money on chocolate

We all love a bit of chocolate from now and then, but you don't have to break the bank buying your favourite bar.

Go own brand - if you're not too fussed about flavour and just want to supplant your chocolate cravings, you'll save by going for the supermarket's own brand bars.

Shop around - if you've spotted your favourite variety at the supermarket, make sure you check if it's cheaper elsewhere.

Websites like Trolley.co.uk let you compare prices on products across all the major chains to see if you're getting the best deal.

Look out for yellow stickers - supermarket staff put yellow, and sometimes orange and red, stickers on to products to show they've been reduced.

They usually do this if the product is coming to the end of its best-before date or the packaging is slightly damaged.

Buy bigger bars - most of the time, but not always, chocolate is cheaper per 100g the larger the bar.

So if you've got the appetite, and you were going to buy a hefty amount of chocolate anyway, you might as well go bigger.

Box of Ferrero Rocher chocolates.
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The chocolates are a favourite for Christmas