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Beckham family will attempt to repair their damaged brand with a ‘show of unity’ at New York Fashion Week

The Beckhams will make the seven-hour journey to join Victoria in New York

Insiders believe Posh and Becks hope standing firm as a family can help divert the current Beckileaks controversy

BRAND Beckham will attempt to repair damage to their under-fire public image by putting on a “show of unity” at Victoria’s catwalk show on Sunday.

The entire family will make the seven-hour journey to join the fashion designer in New York amid the ongoing fallout from a number of leaked emails which revealed Beckham’s furious reaction at being denied a knighthood.

The entire family will make the seven-hour journey to join the fashion designer in New York
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The entire family will make the seven-hour journey to join Victoria in New YorkCredit: Instagram

But insiders believe Posh and Becks hope standing firm as a family can help divert the current Beckileaks controversy.

A source said: “They want to show unity to prove that as a family they are sticking together and stronger than ever.

Victoria is in New York already but everyone will fly over this weekend and be sitting picture perfect in the front row for Sunday’s big morning catwalk show.

Victoria Beckham will host a catwalk show in New York on Monday
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She will host a catwalk show in the city on MondayCredit: Fame Flynet
Insiders believe Posh and Becks hope standing firm as a family can help divert the current Beckileaks controversy
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Insiders believe Posh and Becks hope standing firm as a family can help divert attention from the current Beckileaks controversyCredit: Social Media
It will be the first time they have been pictured together since the Beckileaks controversy
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It will be the first time they have been pictured together since the Beckileaks controversyCredit: Getty Images - WireImage
 David called the honours committee 'c****' after learning he would not be made a Sir in 2013
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David called the honours committee 'c****' after learning he would not be made a Sir in 2013Credit: Getty Images

“If David had stayed away it would only have been to avoid drawing focus away from Victoria’s hard work but currently they feel his absence would be even more distracting.”

David, 41, has been criticised for calling the honours committee “c****” after learning he would not be made a Sir in 2013 - with emails between him and his PR revealing the extent to which the lobbied for the honour and used his charity work to secure it.

This Sunday’s runway show, showcasing Victoria’s latest collection, will be the first time former Spice Girl, David and their children Brooklyn, 17, Romeo, 14, Cruz, 11, and Harper, five, have been seen together since the emails leaked via on Friday.

Only ex-footballer David and eldest son Brooklyn attended the unveiling of Victoria’s last collection in September.

The source added: “The family always make it to the Fashion Week show when it fits in around the children’s schooling. This year will be no different.”

The continuation of Brand Beckham appears to be key to the success of 42-year-old Victoria’s designer clothing label.

Leaked emails reveal the lengths he went to try and get a knighthood
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Leaked emails reveal the lengths he went to try and get a knighthoodCredit: PA:Press Association Wire
The former footie star even grovelled Queen in his attempts to be knighted
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The former footie star even grovelled Queen in his attempts to get the honour
The Sun's front page on the scandal
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The Sun's front page on the scandal
David and eldest son Brooklyn attended the unveiling of Victoria’s last collection in September
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Only David and eldest son Brooklyn attended the unveiling of Victoria’s last collection in SeptemberCredit: Getty Images - WireImage
Victoria has yet to post a profit after nine years in operation
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Victoria has yet to post a profit after nine years in operationCredit: Getty Images - WireImage
But her husband has made guarantees to the bank that they will repay her business’ borrowings if her company can not
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But her husband has made guarantees to the bank that they will repay her business’ borrowings if her company can notCredit: Getty Images

She has yet to post a profit after nine years in operation, losing £4.6 million last year with accounts documenting she is £21m in debt.

However her husband’s firm has made guarantees to the bank that they will repay her business’ borrowings if her company cannot.

Victoria was awarded an OBE in the Queen’s New Year’s Honours list for her services to charity and fashion.

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