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HOLIDAY LOWDOWN

Are you an Adventurer, Unwinder, Epicurean, Curator or Chameleon? The five types of holidaymakers revealed

Research shows four out of ten Brits plan to completely relax on their next getaway

MILLIONS of Brits know exactly what they’re going to do on holiday – absolutely nothing.

New research discovered five different holiday types and showed that four out of every 10 Brits plan to relax completely on their next getaway - the classic Unwinder.

 Millions of British holidaymakers intend to do absolutely nothing on their next holiday
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Millions of British holidaymakers intend to do absolutely nothing on their next holidayCredit: Getty Images
  • The Adventurer is someone who’s on the hunt for an action packed holiday that raises the pulse.
  • The Unwinder is happy wherever they go, as long as they get the chance to relax in a beautiful new location.
  • The Epicurean always knows the best places to try local cuisine and will eat anything once.
  • The Curator is someone who’s always looking for local culture and traditions different from what they see every day.
  • The Chameleon relishes new opportunities and experiences, feeling totally comfortable whether it’s in a beach or a city.

James McClure, General Manager of Northern Europe for Airbnb said: "We know that families have different holiday preferences and are looking for different experiences, but no matter what type of holiday, our survey shows that all families seek magical and memorable moments that expands their horizons and takes them away from everyday life.

"We found that nearly a quarter of our respondents said the most important factor to them when booking a holiday was how close they were to a beach or a sun lounger.

“And the main purpose of a holiday was to sit back and relax from the moment of arrival.

"We found that nearly a quarter of our respondents said the most important factor to them when booking a holiday was how close they were to a beach or a sun lounger.”

 This sea cottage in Stockholm, Sweden is one of many Airbnb have to offer
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This sea cottage in Stockholm, Sweden is one of many Airbnb have to offerCredit: AIRBNB

The survey of 2,000 parents was carried out via OnePoll to see which holiday type was most popular with British families.

The study also found that visiting local markets is the most popular holiday activity.

This was followed by checking out local museums and places of interest, and more than a third said they’d be happy spending the whole day lying on the beach.

James added: "Families can search on Airbnb for homes that have the right facilities, in a location they love and with the privacy they need to spend time together.

"The results from this research has been so enlightening that we have created our own family personality test so that other families can find out what type they are.


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